Entrepreneurship And Innovation (PG)
Testimonials
Aleksandra Shcherbakova
Master of Management
“I have met some truly impressive talents and kind personalities among our lecturers."
Angelica Balajadia
Master of Management
“I have found my people here, I have networked here. I am open to doors opening and so many doors are opening already."
Wiranpatchara (Sandy) Wongchanapai
Master of International Business
"Whilst studying at ICMS, I was able to have a strong work/study life balance".
Cameron Colvin
Bachelor of Business (Marketing)
"My work experience boosted my confidence and allowed me to apply theoretical knowledge in practical settings."
Taylor McLeod
Bachelor of Business (Sports Management)
“The small, intimate environment in my lectures makes me feel like I am being heard and that I am getting the most out of my studies."
Julie Williams
Bachelor of Business (Fashion and Global Brand Management)
"I chose ICMS because they have provided me with the opportunity to kickstart my career through their many industry partners".
Keegan Du Preez
Bachelor of Business Management (Accounting)
"ICMS is realistic. They understand the realistic expectations of various markets. It’s not just textbook knowledge, especially compared to every other competitor".
Michaela Mayes
Bachelor of Business (Marketing)
"ICMS' Work Integrated Learning gave me the ability to gain real life experience before I even graduated".
Alana Williams
Bachelor of Business (Accounting)
“I worked full time whilst studying, with ICMS allowing for such a great work to study ratio and balance, where I was flexibly allowed to do both.”
Juliette Wilson
Bachelor of Business (Marketing)
"I think the biggest thing is that you get a personalised experience, and you’ll be treated like a person, not a number".
Calum McKnight
Bachelor of Business (Marketing)
“Very quickly, ICMS gave me a circle of friends who are pretty driven – but who also like to have fun – and when I see where they are now it’s pretty exciting and it drives me further.”
Ewan Metcalfe
Bachelor of Business (Sports Management)
"Through being at this college and the geographical location, it always reminded me to stay grounded, keep working hard to further improve my life and stay happy".
This subject is available under ICMS postgraduate degrees, please click the button below to find a postgraduate course for you.
Subject Code:
Standard Course Code: MGT807
MBA Course Code: MGT807A
Subject Aim:
Entrepreneurship is the process of creating a new business venture by identifying a need in the market and developing an innovative product or service to fill that need. It is a dynamic and ever-evolving field that plays a vital role in driving innovation, job creation, and economic growth. It allows creative individuals to utilise enhanced conceptual knowledge and professional analytical skills to develop and implement innovative ideas considering ethics, social responsibility and cultural awareness in business and management. In doing so, they are able to critically appraise and balance the drive for outcomes against the associated risks in a variety of contexts.
The aim of this subject is to provide students with advanced knowledge and professional skills to meet the challenges faced in their entrepreneurship journey involving uncertainty, complexity and creativity. It teaches them to develop a high level of proficiency in entrepreneurship and innovation management concepts and theories. Students will be equipped with the ability to analyse and interpret the key factors that directly impact the way entrepreneurial initiatives are planned and executed.
Learning Outcomes:
a) Apply advanced theories underpinning entrepreneurship including management and leadership concepts.
b) Critically evaluate various professional challenges faced by entrepreneurs.
c) Identify and evaluate entrepreneurship opportunities considering ethics, social responsibility and cultural impact or technological innovations and profitability.
d) Succinctly communicate the balance between risk and potential outcomes/value to the organisation.
e) Apply critical thinking and analytical skills to address complex business problems.
Student Assessment:
Exams will take place in weeks 15 & 16. Please refer to the official Exam Timetable for further information
For detailed instructions, see the Moodle site.
| No | Type | Weighting | Learning Outcomes |
| 1 | Entrepreneurial Industry Analysis (Poster and Video Presentation) | 30% | b, c, d, e |
| 2 | Business Model Canvas (Report) | 35% | a, b, c, d, e |
| 3 | Business Plan - Report & Presentation (G) | 35% | a, b, c, d, e |