Fashion Planning And Buying
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This subject is available under ICMS undergraduate degrees, please click the button below to find an undergraduate course for you.
Subject Code:
FBM202A
Prerequisites:
MKT101A Marketing and ACC101A Financial and Commercial Literacy
Subject Rationale:
Fashion retail dominates consumer consciousness, with trends in personal style shaping culture and buying habits across multiple categories. Understanding how product line planning has shifted from four seasonal drops to continuous weekly releases is fundamental to modern fashion retail practice. The ability to manage such dynamic and fast-changing retail environments is a key competency for emerging fashion retail professionals. This subject provides a strong foundation for building successful fashion brands in an industry that prioritises speed, sustainability, and innovation.
Topics covered include: an introduction to the retail environment and the customer; trend forecasting and competitor analysis; sustainability and diversity; pricing and developing a merchandise budget; consumer behaviour and assortment planning; planning inventory and forecasting; vendor relationships and buying trips; in-season trading; private label and global sourcing; and buying’s relationship with marketing.
Learning Outcomes:
a) Describe the buying and planning process and its relationship to fashion and seasonal retail.
b) Identify the tools, techniques and metrics used in product buying and planning.
c) Identify opportunities in global sourcing, manufacturing, procurement and logistics in a competitive global market.
d) Identify how to effectively manage merchandise through the use of merchandise plan.
e) Interpret merchandise data to inform decisions about Stock Keeping Unit (SKU) rationalisation and company performance.
f) Discuss how technology, sustainability and emerging trends are impacting the industry and shaping its future.
Student Assessment:
| No | Assessment Task | Weighting | Learning Outcomes |
| 1 | Buying Plan Part 1 | 30% | a, b, f |
| 2 | Buying Plan Part 2 | 25% | b, d, c, d, e |
| 3 | Buying Plan Part 3 | 45% | a, b, c, d, e, f |