Deciding between a Business Administration degree and a specialised Business degree can be hard.
Many students wonder which path will best suit their career aspirations. We want to help you understand the features and benefits of each degree to find the one that matches your goals.
Let’s look at the details and see why a Business degree, especially the ICMS Bachelor of Business, could be the right choice for you.
QUICK LINKS:
A Business Administration degree offers a broad look at the business world.
It covers various subjects like finance, marketing, management, and human resources.
This degree helps students understand business operations, and will prepare you for roles in different organisations.
When deciding between a Business Administration degree and a specialised Business degree, choosing a specialised degree can be smart.
This is especially true for those who want to stand out in the business world.
Here’s why a Business degree might be your best bet:
For example, as part of the ICMS Bachelor of Business you can take courses such as Creativity and Innovation for Business (ENT201A), Digital Marketing (MKT103A) or even Funding and Financial Modelling (ENT301A).
Let’s shift focus to the ICMS Bachelor of Business. Watch Anna Walker explain how her ICMS business degree helps her as the owner of Fish Face, a popular restaurant on the Northern Beaches.
Hands-On Learning Experience
One of the most exciting parts of the ICMS program is the hands-on experience it provides.
This is done through the Work Integrated Learning (WIL) program.
Through internships and practical projects, students have the opportunity to apply their classroom knowledge in real-world settings.
This hands-on experience not only enhances your learning but also gives you an advantage in the job market.
It helps you stand out as a candidate with real experience.
What Makes ICMS Stand Out?
The ICMS experience goes beyond traditional lectures.
You’ll engage with industry experts, tackle real-world case studies, and participate in business simulations.
This hands-on approach helps you absorb information and gain the skills needed to face future challenges with confidence.
There’s more to the whole student experience than just getting prepared to be an industry leader.
Watch Georgia explain why students choose ICMS to study business:
@icmscampus JUST IN: getting a degree from ICMS is exactly what students want. #icms #applyfebintake2025 #fyp #statistics ♬ original sound – ICMS
A Bachelor of Business opens diverse career paths. The earning potential varies depending on your career choice and experience level. The specialised skills gained through programs like the ICMS Bachelor of Business can position you well in these roles.
Here are some popular roles to consider:
Marketing Manager: Plan and execute marketing strategies. Average salary in Australia: $110,000
Financial Analyst: Evaluate financial data to guide business decisions. Average salary in Australia: $100,000
Human Resources Manager: Oversee recruitment, training, and talent management. Average salary in Australia: $130,000
Business Consultant: Advise businesses on improving performance and efficiency. Average salary in Australia: $130,000
Entrepreneur: Start your own venture, just like ICMS student James Papas and alumna Anna Walker.
In summary, both the Business Administration degree and a Business Degree have their merits.
The first option gives a wide view of the business world.
The second option focuses on specific skills and practical experience.
Ultimately, the choice depends on your career aspirations.
By considering your goals and interests, you’ll be able to select the path that best sets you up for success.
A Business Administration degree offers a broad overview of various business disciplines, including finance, marketing, management, and human resources, providing a generalist understanding of business operations. In contrast, a specialised Business degree allows you to focus on a specific area such as marketing, finance, entrepreneurship, or sports management, equipping you with in-depth knowledge tailored to that particular field.
The ICMS Bachelor of Business program offers students the opportunity to specialise in areas aligned with their career goals. For example, students can choose electives in Entrepreneurship, Marketing, Sports Management, Fashion and Global Brand Management, or International Tourism. This approach enables students to tailor their education to their interests and the demands of the industry.
Opting for a specialised Business degree can provide several advantages:
Yes, a specialised Business degree provides both depth in a particular area and a solid foundation in general business principles. This combination allows for flexibility in career choices, enabling graduates to pursue roles within their specialisation or in broader business contexts.
Consider the following factors:
Ultimately, choosing between a Business Administration degree and a specialised Business degree depends on your personal aspirations and the specific skills you aim to acquire for your future career.
Degree Discovery