The ICMS degree has allowed me to develop a broad range of skills and attributes that have enabled me to comprehensively meet the business’s needs. The communications market is ever changing and evolving with social media at the forefront. Studying this at ICMS has allowed me to be ahead of the game and responsive to these rapid changes. The international focus at ICMS as allowed me to broaden my perspective from having a purely Australian focus, to having a greater appreciation of the global market.
The major factor for my decision to study at ICMS was they offered the particular course I wanted to study. I was looking for a business degree that allowed me to study all areas of business, giving me a solid foundation. Having subjects specialising in Retail Marketing allowed me to have an extra edge above other job applicants.
Our Stories, Bachelor of Business