Business Research
Testimonials
Aleksandra Shcherbakova
Master of Management
“I have met some truly impressive talents and kind personalities among our lecturers."
Angelica Balajadia
Master of Management
“I have found my people here, I have networked here. I am open to doors opening and so many doors are opening already."
Wiranpatchara (Sandy) Wongchanapai
Master of International Business
"Whilst studying at ICMS, I was able to have a strong work/study life balance".
Cameron Colvin
Bachelor of Business (Marketing)
"My work experience boosted my confidence and allowed me to apply theoretical knowledge in practical settings."
Taylor McLeod
Bachelor of Business (Sports Management)
“The small, intimate environment in my lectures makes me feel like I am being heard and that I am getting the most out of my studies."
Julie Williams
Bachelor of Business (Fashion and Global Brand Management)
"I chose ICMS because they have provided me with the opportunity to kickstart my career through their many industry partners".
Keegan Du Preez
Bachelor of Business Management (Accounting)
"ICMS is realistic. They understand the realistic expectations of various markets. It’s not just textbook knowledge, especially compared to every other competitor".
Michaela Mayes
Bachelor of Business (Marketing)
"ICMS' Work Integrated Learning gave me the ability to gain real life experience before I even graduated".
Alana Williams
Bachelor of Business (Accounting)
“I worked full time whilst studying, with ICMS allowing for such a great work to study ratio and balance, where I was flexibly allowed to do both.”
Juliette Wilson
Bachelor of Business (Marketing)
"I think the biggest thing is that you get a personalised experience, and you’ll be treated like a person, not a number".
Calum McKnight
Bachelor of Business (Marketing)
“Very quickly, ICMS gave me a circle of friends who are pretty driven – but who also like to have fun – and when I see where they are now it’s pretty exciting and it drives me further.”
Ewan Metcalfe
Bachelor of Business (Sports Management)
"Through being at this college and the geographical location, it always reminded me to stay grounded, keep working hard to further improve my life and stay happy".
This subject is available under ICMS postgraduate degrees, please click the button below to find a postgraduate course for you.
Subject Code:
RES800
Subject Aim:
Managers are constantly engaged in decision making that requires sophisticated understanding and skills for problem solving in all areas of business. The ability to generate, observe, collect, work with and validate different types of research data is essential for any project.
To be successful, it is important for managers to be knowledgeable in the systematic and organised process of applied research to create effective management solutions.
This subject explores different research theories and concepts relevant to business research and provides you with the insights and skills necessary to make evidence-based management decisions.
Learning Outcomes:
a) Analyse ethical issues and considerations and their relevance in applied business research
b) Utilise critical thinking to analyse managerial problems and formulate relevant research questions and research design
c) Apply research theories and methodologies to assist in developing a business research proposal
d) Defend the choice of qualitative and quantitative data collection methods, analysis and interpretation.
e) Succinctly communicate arguments that reflect a synthesis of literature and business research concepts
Student Assessment:
| No | Assessment task | Weighting | Subject learning outcomes to be assessed |
| 1 | Research Question and Literature Review | 25% | b, c, e |
| 2 | Research Design | 35% | a, b, c, e |
| 3 | Business Research Proposal (Presentation) | 40% | a, b, c, d, e |